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New York's Legal Cannabis Market Booms, with Focus on Packaging and Expansion

2025-05-15

According to the.New York Post, New York's legal cannabis industry is set to continue its explosive growth in 2025, with state regulators expecting the number of newly licensed dispensaries to more than doublefrom 275 to over 625. Looking back at 2024, consumers purchased over$840 million worth of legal cannabis, pushing the total sales since 2023 past the$1 billionmilestone. The Office of Cannabis Management (OCM) projects that 2025 sales could exceed $1.5 billion, nearly double last year's figures


As the market expands, so does the demand for highquality, compliant packaging that ensures product freshness, safety, and appeal. Many licensed retailers and processors are turning to custom-printed, stand-up zip-lock pouches made from high-barrier PE materials, which offer superior protection against moisture, light, and odor. These aluminum foil Mylar bags often feature a.halftransparent window design, perfect for storage, branding, and display, while meeting strict regulatory requirements.


The standup zip lock pouch design provides excellent shelf presence and convenience,with many brands opting forcustom mylar bags with 3.5g smellproof flexible packaging,that combines functionality with aesthetic appeal. For brands looking to stand out, customizable options are endlessfrom matte, softtouch, gloss, and metalized finishes to various size options that cater to different product quantities.


John Kagia, Policy Director at the OCM, emphasized the rapid licensing pace:"In Q4 2024, we approved around 30 dispensaries monthly, and we expect over 350 new stores to open in 2025."This expansion aims to undercut the illegal market, which still poses challenges despite aggressive enforcement.


Felicia Reid, OCM's Executive Director, added,"We'll refine projections based on market data, but $1.5 billion+ in 2025 sales is achievable. Entrepreneurs who adapt to consumer preferences.whether in product selection or innovative packaging—will drive growth.


However, some warn against oversaturation. Joseph Belluck, Chair of the State Cannabis Advisory Board, cautioned,"We must avoid the pitfalls seen in California, where excessive licensing led to market instability. Smart, data-driven expansion is key.


With hundreds of new processors and retailers entering the market, New York's cannabis industry is poised for a transformative year,fueled by legal sales, enforcement against illicit shops, and advanced packaging solutions like stand-up pouches that meet both regulatory and consumer demands.
 
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